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Community Analysis

Community Topic Analysis

Do timeline reconstruction and sentiment-arc analysis for a single hot topic, extracting opposing viewpoints, cross-channel differences, and operations recommendations.

IndustriesGamesSocialContent
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Sentiment timeline

over time
PositiveNegative
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The Community Hot Topic Insight Skill is a hot-topic deep-insight capability in ThinkingAI's industry Skill library. It helps operations and community teams do timeline reconstruction and sentiment-arc analysis for a single hot topic, tracking the topic from ignition through peak, response, and decline, and extracting opposing viewpoints, representative quotes, cross-channel differences, and industry-specific recommendations. This is ThinkingAI's decade of industry experience, packaged into ready-to-use Skills.

Live walkthrough

Agent
community-hot-topic-analysis
The new character "Xinglan" has been live for three days and the community is in an uproar. Help me trace the whole arc of this topic and how sentiment flipped: I need to deliver a response plan by Monday.
Multi-platform topic scraping: Weibo / Tieba / TapTap / NGA
Matched 12,437 related posts and comments (based on real timestamps)
Timeline reconstruction: aggregate post volume by hour to locate the ignition, build-up, and flip points
Per-node sentiment labeling (positive / neutral / negative, three-class)
Cluster the for and against opinions, extract representative quotes
Compare cross-channel share and tone characteristics

Timeline traced. Key conclusion first: the trigger for the sentiment flip wasn't the character launch itself, but a KOL hands-on-test video on the evening of 6/14. The official announcement wasn't late, but it addressed the wrong point of contention.

1. Topic timeline and sentiment arc

"Xinglan" topic sentiment arc (6/10–6/17)
PositiveNeutralNegative
"Xinglan" topic sentiment arc (6/10–6/17)NeutralPositiveNegative
6/10
PV released
72% positive · "the character art is godlike"
6/13
Character launch
Negative rises to 61% · hands-on falls short of PV expectations
6/14
KOL hands-on video spreads
Negative peaks at 68% · 4,100+ posts in a single day
6/15
Official announcement
52% neutral wait-and-see · "let's see what comes next"
6/17
Sentiment stabilizes
Positive recovers to 38% · buzz down 60%

2. Opinion clustering, for and against

StanceCore viewpoints (by cluster share)Representative quote
NegativeStats don't match the PV demo (34%) / gacha pricing too high (27%) / signature weapon boost too small (12%)"In the PV one hit takes half the health bar; in the live build one hit does 8%"
PositiveArt and voice-acting quality (21%) / story line praised (14%)"For this story alone, pulling was worth it"
NeutralWait for later tuning before deciding (the mainstream of post-announcement discussion)"I'll take the compensation; we'll see the stats next version"

3. Cross-channel differences

ChannelDiscussion shareTone characteristicsUnique angle
Weibo41%Mostly emotional expression, spreads fast via resharesFan creations and memes amplify the "overstated stats" topic
Tieba28%Hardcore data critiquesSeveral frame-by-frame damage-calculation posts appeared
TapTap19%Direct rating behaviorRating dropped 0.4 within three days
NGA12%Constructive discussionOffered concrete stat-adjustment proposals
← Scroll to see more

4. Per-channel response recommendations

Weibo: reassurance-oriented. Compensation explanation + character-story content, without getting into stat arguments in the comments
Tieba: data-response-oriented. Release the full stat definitions and test-environment notes, directly addressing the damage-calculation posts
NGA: adoption-oriented. Take player adjustment proposals into the next version's review and publicly respond on what was adopted
TapTap: follow-up-oriented. After the tuning ships, encourage genuine ratings to be updated
Heads-up
The lever of this flip was the KOL: the negative peak was ignited by a single hands-on video (post volume that day was 3× the launch day). Before future character launches, give core KOLs the full stat definitions and test environment in advance, heading off the "hands-on ≠ marketing" narrative at the source.
The timeline is reconstructed from the real timestamps of each platform's posts, with no interpolation; the full quote list is exported to the dashboard attachment.

On your data

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The problem

Hot topics are a key signal for community operations, yet more than 70% of teams stop at "glancing at the trending rank": they don't know when a topic started building, at which node sentiment flipped, or how much platform reactions differed. Without timeline reconstruction you cannot see the sentiment-flip trigger or know whether the official response worked; and viewing Weibo, Tieba, and official-forum characteristics all mixed together masks differentiated response strategies.

What it does

Timeline reconstruction: reconstruct the topic's complete path from ignition to decline based on real post timestamps
Sentiment-arc tracking: label the sentiment state at each time node and mark the sentiment-flip trigger
Opposing-viewpoint extraction: cluster positive, neutral, and negative viewpoints separately, with word clouds and representative quotes
Cross-channel comparison: tabulate share, tone characteristics, and unique perspectives by platform
Industry-specific recommendations: give crisis-response and positive-amplification strategies based on the game, social, or content context

When to use it

01

Tracking community topic evolution after a new game version or new character launches

02

Reconstructing the timeline to see the sentiment-flip point after an event announcement sparks controversy

03

Comparing how the same topic is received across different platforms

04

Extracting opposing viewpoints and representative user quotes for a hot topic

05

Building a crisis-response or positive-amplification strategy from topic insight

In the field

Case
An SLG game · new-hero community controversy review
Operations originally judged from the trending rank that a simple compensation would do. The Skill reconstructed the timeline: 70% positive anticipation at the PV release, 60% negative criticism after launch, and a shift to 50% neutral wait-and-see after the official announcement. Cross-channel, it found Weibo skewed toward emotional criticism, Tieba toward hardcore data complaints, and the official forum toward constructive suggestions, so the strategy shifted to reassuring on Weibo, responding with data on Tieba, and adopting suggestions on the forum.

FAQ

How does it differ from the community daily/weekly report?

Topic insight does deep analysis of a single hot topic, while daily/weekly reports are all-platform time-dimension summaries. Topic insight is narrow and deep, daily/weekly reports are broad and fast.

Will the timeline be fabricated?

No. The timeline is based on real post timestamps obtained via MCP tools, and if a timestamp is missing it is clearly marked, with no fabricated history.

Which platforms' data are supported?

It supports mainstream community platforms including TapTap, Bilibili, Douyin, Weibo, Xiaohongshu, HeyBox, Douyu, Tieba, and NGA.

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